Kat Vitou

Walking Think Tank and Founder

I'm a Health Coach and Life Coach, Marketer and a walking think tank!


My goal is to change attitudes for good, so people are no longer taking conscious steps to live a healthy life... they're just doing it instinctively.

I am passionate about people living well, making them feel good, and helping them feel like they are enough. If I can be the one who makes them thrive then I am hitting my goal.

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Deena Dawes

Dabbler and Business Partner

My background is in Financial Services Software but I’ve always dabbled in the world of wellness having done many retreats in Thailand. I like to try different tools and techniques myself.

More recently I have also qualified as a QEC Practitioner to help myself, and others, explore, and tackle their self-limiting, and negative beliefs.

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Contributors to the business


Liberty Basnett

Ambassador & Presenter

I joined the Tribe looking to make a positive change for my whole family.

I'm passionate about teaching others to live well, physically and mentally, and to rise to the challenge of environmental issues with optimism.

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Georgia Cadoret

Wellness Blog Editor

Georgia is a food and lifestyle social media and online content curator.


 Georgia is also a self-confessed foodie, and founder of the @thehappy_tum, advocating health and happiness in any way she can!

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Emma Higginson

Virtual PA

I am a virtual PA, Networker, Social Media Queen and Chief Cheerleader of Female Entrepreneurs and Wellness Experts. I am happiest working in my zone of genius so that my clients can work in theirs.


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Kat brought a wealth of knowledge and advice, which she expertly moulded to suit our staff.

>  Virgin Atlantic

Mission Statement & Values

We are not one, not two... but a Tribe. Your Tribe. Built on passion, love and experience with a shared mission to spread the wellness word.   We know one size does not fit all and we are passionate about promoting and supporting our diverse community of wellness practitioners to ultimately help others.


We want people to make the changes needed for a life full of purpose, passion and health. A life that allows you to thrive!

we are passionate  we are authentic  we are a team